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  Apr 29, 2024
 
San Antonio College Schedule/Catalog 2014-2015 
    
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San Antonio College Schedule/Catalog 2014-2015 [Archived Catalog]

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IBUS 1354 - International Marketing Management


Analysis of international marketing strategies using market trends, costs, forecasting, pricing, sourcing, and distribution factors. Development of an international marketing plan.

Semester Hours: (3-3-0)

CIP: 52.1101



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