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    San Antonio College
  Sep 26, 2023
San Antonio College Schedule/Catalog 2014-2015 
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San Antonio College Schedule/Catalog 2014-2015 [Archived Catalog]

Media Communications

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Marianne Odom, Chairperson
LSC 204, 210-486-1765

The mission of the Department of Media Communications is to provide students with ample opportunities to develop their intellectual curiosity, creativity and ability to communicate while learning to generate content and utilize technology as a foundation for careers in mass media or for  further study.  Courses of study combine theoretical understanding with hands-on training to prepare students for success in rapidly changing fields.

Coursework and student media, including The Ranger newspaper, the Ranger Online, The Fourth Write magazine and KSYM 90.1 FM radio, allow students to gain experience and build portfolios.

The department encompasses five programs leading to seven degrees and three certificates.  The programs are Communication Design, Journalism, Music Business, Photography and Radio-Television-Film.  Programs prepare students to transfer to a four-year university or enter a profession upon graduation from San Antonio College.

Communication Design

Richard Arredondo, Program Coordinator
LRTF 112, 486-1031

The Communication Design program provides a general education and training in the field of communication design through both traditional and digital design course offerings.  Graduates may find art careers in graphic design, web and interactive design, advertising design, publication design, identity design, layout design, digital illustration, and digital photography.


Marianne Odom, Program Coordinator
LRTF 204, 210-486-1765

The Journalism Program offers an Associate of Arts, Concentration in Journalism, degree.  Courses, which are listed under the COMM prefix, prepare students for careers in print, broadcast and Internet media; multimedia; photojournalism; public relations; and advertising.  Journalism training teaches students how to gather information, evaluate it, organize it, and present it in a way the public can understand it.  The study of journalism also helps prepare students for law school, graduate study and academic success in many liberal arts fields.

Music Business

Wayne D. (Donnie) Meals, Program Coordinator
LRTF 116, 210-486-1380

The Music Business Program leads to an Associate of Applied Science, Concentration in Music Business, degree and is designed to prepare students for careers in a wide range of areas within the music business.  Areas include music publishing; the management talent, studios, music venues and concert bookings.  It will also prepare students for work in related businesses such as retail sales, distribution, promotion, and administration.

Study in the Music Business Program includes extensive hands on experience in studio and live recording, participation in “Fredstock”, our annual live concert that is 100% student driven and the weekly television show “Science of Sound” which showcases music talent in a “live for TV” setting and is available through cable on-demand throughout Texas.

Students take courses in the major, courses related to the major and academic courses to meet state requirements.  An internship in the final semester serves as a capstone experience. 


James McBride, Program Coordinator
LSC 200, 210-486-1765

Photography classes, offered under the PHOT and COMM prefixes, prepare students to work in portrait, photo illustration, commercial/industrial, and photojournalism fields.  They also provide a basis for filmmaking and videography training as well as support for many other professions such as law enforcement, medical, geology, astronomy, and architecture.

Graduates have the option of entering the profession or transferring to a senior college for additional training.

One simply might want to improve his/her picture-taking skills as a serious hobby.  Thus, the courses begin with the basics and become more complex and more involved as the student moves into advanced courses.  Students in advanced classes learn to market their work and to develop effective business plans.


L. Markene Bennett, Program Coordinator
LRTF 214, 210-486-1367

The Radio-Television-Broadcasting Program offers three two-year degree options.  The program consists of courses in communications; film/cinema studies; audio, video and film production; and radio and television broadcasting.

The Associate of Applied Science, Concentration in Radio-Television-Broadcasting, degree is for students who wish to work in the broadcast media industry immediately after graduation.  The Associate of Applied Science, Concentration in Radio-Television-Broadcasting, degree Media Convergence and Production Option, offers courses in a variety of disciplines and prepares students to enter the industry with an understanding of digital media content and technology.

The Associate of Arts, Concentration in Radio-Television-Broadcasting, degree prepares students for transfer to a four-year school. 

All new students should enroll in COMM 1307, Introduction to Mass Communications, which serves as a prerequisite or co-requisite for other classes in major.

Programs and Courses - Media Communications


Media Communications


Associate of Arts

Associate of Applied Science

Level I Certificate

Marketable Skills Certificate

Enhanced Skills Certificate


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